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    The TOI Ritual

    Quantity
    1
    Price
    $208.95
    Pricing excl. VAT
    Free shipment worldwide from a minimum order of CHF/EUR 150.

    Hydrating Shampoo

    Based on a combination of our signature Swiss plant extract, forest honey, silk proteins & a unique calming & moisturizing complex, this hydrating shampoo is crafted to revitalize dry & damaged hair. Create yourself a marvelous moment of care. Enjoy the beauty of soft & satin-like hair, surrounded by a sublime, natural fragrance.

    Intensive Hair Mask

    This ultra rich hair mask, based on our well established natural care formulation, brings the natural goodness of abyssinia oil, shea butter & organic argan oil in combination with royal jelly to you. With its deep nourishing & softening function it revives very dry & damaged hair, specifically after chemical treatment & coloration.

    Hydrating Conditioner

    Reinforced by shea butter & organic argan oil, this hydrating conditioner builds on our well established natural hair care formulation. It restores your hair body & bounce, while ensuring long-term deep nutrition.

    Lusterizing Hair Beauty Serum 30ml

    This lusterizing beauty serum, crafted with different organic oils, deeply nourishes & softens all hair types. The special combination of abyssinia, macadamia, jojoba & argan oils, enriched with shea butter, ensures the structure & lightness of your hair.

    Key Ingredients

    Hydrating Shampoo
    Swiss Forest Honey, Silk Proteins, Swiss Chamomile Extract, Swiss Organic Oat Extract

    Intensive Hair Mask
    Abyssinia Oil, Shea Butter, Organic Argan Oil, Swiss Forest Honey, Silk Proteins, Royal Jelly, Swiss Organic Oat Extract

    Hydrating Conditioner
    Shea Butter, Organic Argan Oil, Swiss Forest Honey, Silk Proteins, Swiss Chamomile Extract, Swiss Organic Oat Extract

    Lusterizing Hair Beauty Serum
    Abyssinia Oil, Organic Macadamia Oil, Organic Jojoba Oil, Shea Butter, Organic Argan Oil.

    Read more on our Key Ingredients

    How to Use

    Hydrating Shampoo
    Wet your scalp & hair with sufficient lukewarm water. Dose a coin-size amount of our TOI HYDRATING SHAMPOO and massage it carefully into your scalp. Your scalp – which produces oil and constantly sheds skin cells – is the area that really needs cleansing. When you shampoo, keep your efforts focused on your scalp and hair roots. Let the natural ingredients of TOI – such as Glacier Water and Organic plants from the Swiss alps – work their purifying and regenerating power! Repeat the washing & cleansing step, as per your liking. Most importantly, rinse thoroughly with lukewarm water to avoid any build-up of product in your hair, then gently squeeze out excess water before softly drying off using as example an old cotton T-shirt, which is more tender than a regular towel.

    Intensive Hair Mask
    Scoop a hazel-nut sized amount of our TOI INTENSIVE HAIR MASK and apply the mask carefully on mid-lengths to hair ends of your softly dried off hair. Gently use a wide-tooth comb to perfectly distribute the intensive hair mask and detangle your hair. Twist and wrap the lengths for a deep nourishing effect. Let nature – that comes in this exclusive product in form of ingredients such as Swiss Forest Honey, Silk Proteins and Royal Jelly – do its wonder, while you relax and regenerate for 15-20 minutes. Afterwards rinse thoroughly with lukewarm water to avoid any build-up of product in your hair, gently squeeze out excess water and softly dry off your hair. Repeat this rich, deep nourishing treatment once or twice a week, depending on your scalp, your hair condition and of course, the time available.

    Hydrating Conditioner
    Dose a coin-size amount of our TOI HYDRATING CONDITIONER, emulsify it with a little water in your hands and apply the conditioner carefully on mid-lengths to hair ends of your gently dried off hair. Gently use a wide-tooth comb to perfectly distribute the conditioner and detangle your hair. Twist and wrap the lengths and let them pause for 2-4 minutes. The conditioning step – reinforced with Shea Butter and Organic Argan oil – locks-in the goodness of Swiss nature into your hair and naturally restores its body and bounce. Rinse afterwards thoroughly with lukewarm water to avoid any build-up of product in your hair, then gently squeeze out excess water and softly dry off your hair. Because excessive heat styling can damage your strands in the long run, we suggest letting your hair air dry as often as you can.

    Lusterizing Hair Beauty Serum
    The special combination of Abyssinia, Macadamia, Jojoba & Argan oils, enriched with Shea Butter, make this extraordinary serum rich in beauty power! Dose a few drops only – 4-6 drops per application is usually enough – onto your hand, distribute evenly in your hands and apply on your minimally wet to dry hair. Focus specifically on areas with increased dryness, which are to be found from mid-lengths to hair tips. Leave-in and style with your preferred styling product, or just keep it naturally representing your unique personality.

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